September 28-29, 2025 – Makati City, Philippines
Wheeltek Group of Companies, a leader in the motorcycle industry, commemorated its monumental 50th golden anniversary with an exciting and unforgettable celebration held at the Glorietta Activity Center in Makati. The two day event, which took place on September 28-29, 2025, brought together loyal customers, partners, and motorcycle enthusiasts to reflect on the company’s rich legacy and bright future.
The anniversary celebration was a vibrant showcase of Wheeltek’s journey, innovations, and contributions to the Philippine motorcycle industry. The event highlighted key milestones over the past five decades, as well as the company’s unwavering commitment to providing high-quality, reliable motorcycles to Filipinos nationwide.
A Celebration of Milestones and Achievements
Wheeltek’s 50-year legacy was honored through a series of exciting activities, product showcases, and special promotions. The event featured exclusive discounts, free test rides of the latest models, and engaging product displays, allowing attendees to experience firsthand the world-class quality and technology that has made Wheeltek a trusted name in the industry.
Notable highlights of the event included:
- Exhibit of Iconic Wheeltek Models: A curated display of the best-selling and most recent models of motorcycles, automobiles and JetSki. Wheeltek also displayed the iconic Suzuki B-120, the model that Dr. and Mrs. Odulio first displayed and sold in Cabanatuan City during the start of Peer Marketing, the original company of the couple.
- Exclusive Product Launches: Wheeltek unveiled new motorcycles, setting the stage for future innovations in the two-wheeled market.
- Brand Ambassador and Wheeltek Jingle Launch: Wheeltek also launched the new face of Wheeltek, Mr. Paolo Avelino which has made the event more exciting and engaging for the fans with his songs ang charm. It was also the best day for Wheeltek to launch its new jingle titled “Tara na sa Wheeltek” sang by none other than Gab Valenciano.
- Engaging Activities, Games and Entertainment: Fun and interactive activities, contests, and giveaways kept the crowd entertained and energized throughout the celebration. Team Wheeltek was launched composed of various influencers and celebrities such as Dominic Roque, Jak Roberto, Gab Valenciano and ofcourse Paolo Avelino.
- Customer Appreciation: The event recognized Wheeltek’s loyal customers with exclusive rewards and special offers in appreciation of their continuous support.
Industry Partners Come Together
The event was further elevated by the presence of key industry partners from both the motorcycle and automobile sectors. Notable motorcycle manufacturers and brands that attended included Honda, Kawasaki, Suzuki, Yamaha, Bimota, CFMoto, Ducati, Vespa, Harley Davidson, Triumph, and TVS. These industry leaders contributed to the celebration and supported Wheeltek’s achievements in the Philippine motorcycle landscape.
Additionally, automobile partners such as Geely, GAC, Kia, Suzuki Auto, and MG were also present to celebrate the milestones of Wheeltek, fostering relationships between the motorcycle and automobile sectors for a dynamic future of mobility in the Philippines.
A Message of Gratitude and Growth
He further emphasized the company’s commitment to the future, saying, “As we look ahead to the next 50 years, we remain dedicated to innovation, sustainability, and empowering Filipino riders with the freedom and joy that come with every Wheeltek product and services.”
Leadership at Wheeltek
The event also honored the leadership team behind Wheeltek’s success:
- Mrs. Rosario Teresita Odulio, Executive Vice President
- Dra. Rosette Odulio-Paez, Board Member
- Mr. Raymond Odulio, Vice President for Finance
- Mr. Jon-Jon Odulio, Vice President for Operations
- Mr. Roscoe Odulio, Vice President for Sales and Marketing
Their vision, guidance, and leadership have been instrumental in driving the company forward and
ensuring Wheeltek remains at the forefront of the motorcycle industry in the Philippines.
A Bright Future Ahead
Wheeltek’s 50th anniversary celebration not only marked the company’s past achievements but also set the stage for exciting developments in the years to come. The company is poised for continued growth with plans to expand its product offerings, enhance its customer experience, and explore new technologies for a more sustainable and innovative future in the motorcycle industry.
The event at Glorietta Activity Center was a testament to the strong bond between Wheeltek and its customers. As the company continues to lead in quality and customer satisfaction, it remains focused on delivering reliable and affordable motorcycles that cater to the diverse needs of Filipino riders.
About Wheeltek
Founded in 1974, Wheeltek Motor Sales Corporation has been a pioneering force in the Philippine motorcycle industry that started only with 3 motorcycles and a newly wedded couple that has the vision to grow and thrive in the business. Over the years, Wheeltek has earned its reputation for delivering high-quality motorcycles, parts, and services to the local market and has steadily moved to the automobile industry. With a wide array of products in two-wheels and four-wheels designed for various purposes, Wheeltek remains a trusted dealer brand for Filipinos seeking reliability and affordability.